In the days leading up to the race, specifically from July 3rd to 5th, San Leonardo in Badia bursts into life, passion, and fun with the Maratona Village, the meeting point for all the friends and fans that bring energy to the Dolomite granfondo. Amidst stands, music, fashion shows, and great food, thousands of cycling enthusiasts and visitors gather to enjoy each other's company and discover all the latest in not just the cycling world.

Everything You Need to Know
With a mix of beloved traditions and exciting new entries, here are the companies and initiatives that shape the three-day Maratona Village experience. Longtime supporter Pirelli will once again offer tire checks directly at the bike depot. Another historic partner, Enervit, will showcase its high-quality products that help cyclists fuel and recover from their efforts. Likewise, DMT will present the "Maratona" shoe, a model favored by none other than Pogacar, and Pinarello will allow guests to test their futuristic bikes. Compex will also be present, offering electrostimulation massages to visiting riders.
And it is with great pleasure that we welcome new friends to the Village, such as Abus, with their innovative helmets; One-K Wheels, offering ultra-light carbon wheels; Northwave, known for high-quality cycling shoes and gear; Cadex, with their high-performance tires and wheels; and Shokz, creators of Open-Ear headphones ideal for sports enthusiasts.
A special mention goes to long-established partners such as Enel, Kask, Koo, Mapei, Selle Italia, and Shimano, who, edition after edition, continue to support and help make the world’s most renowned cycling granfondo not only possible, but truly spectacular.

Shopping Takes Place in the Gym
During the three days of the Village, the spacious gym in San Leonardo transforms into a large and colorful specialty store showcasing Maratona-branded accessories. This is made possible thanks to the contribution and creativity of partner companies such as Castelli, featuring Maratona-branded gear, and Kask and Koo, presenting their new collections of personalized helmets and sunglasses.

More than Forty-Five Exhibitors and Many Special Guests
Bringing the Village to life with sounds, meetings, and interviews are over forty-five exhibitors, whose initiatives will make the three-day event lively and engaging, complete with a stage for fashion shows and festive moments. As always, the presence of well-known figures from the worlds of entertainment and sports is strong. They’ll be available to the public for interviews, casual chats, autographs, and spontaneous photos. The Friday and Saturday afternoon talk shows are confirmed and will be hosted by Barbara Pedrotti. Full details about the attending guests will be shared via newsletter.

Tasty and Delicious
The food area is another highlight of the Village, thanks to the contribution of renowned companies such as Cantine Maschio, Delicious Trail, Foodness, Loacker, Yoga, and Ambrosoli, all ready to delight cyclists with high-quality drinks, wines, and food.
And let’s not forget, coffee is offered free of charge by Segafredo, a longtime friend of cyclists.

A sustainable Village
In addition to the pre-race massage service, offered in collaboration with the Enrico Fermi school, it’s important to highlight that the Maratona Village features a free bike depot, allowing visitors to move around without their cars, a clear reflection of the Maratona’s commitment to sustainability. This commitment is further reinforced by the "Green Corner", created in partnership with Arcese Trasporti, where volunteers will assist visitors with waste sorting and recycling.
Last but not least, great effort has been made by exhibitors to minimize plastic use, opting instead for paper and biodegradable materials, a commitment we hope will be shared by all our cycling friends.

Exhibitors 2025

How to get there?

Take a look at the map HERE